NZME launches Tauranga station Coast, into the Coromandel on 97.9FM from Friday 1 December – just in time for summer.
The local Tauranga Breakfast show with Brian Kelly will air in the Coromandel from mid-January, and listeners can catch Drive with Jason Reeves until the end of this year. Rounding out the lineup is Lorna Subritzky on days, and Nights with Rick Morin.
Coast plays superstar favourites like Fleetwood Mac, The Beatles, Billy Joel, The Eagles, Elton John, Queen and David Bowie, and promises to bring the Coromandel “the best music, interviews with intriguing guests, and news and entertainment updates”.
Coast content director Raylene Ramsay said: “We are so pleased to be bringing great music and interviews to listeners in the Coromandel.”
Coast Bay of Plenty GM Greg Murphy said the new frequency will not only add opportunities for listeners, but for advertisers as well. “Local companies will now be able to reach the ears of listeners from Pauanui and Tairua down to Waihi Beach. Combining this new station with Coast on iHeartRadio, and the great digital and social content, and Coast has a powerful presence.”
“We’re looking forward to launch and bringing both listeners and advertisers a quality music station with a fantastic line up. Having Coast in the area will be a great complement to the Coastal News.”
Coast can be heard right now on iHeartRadio.
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