Colenso BBDO is the only NZ agency through to the Design finals of The One Show Awards – the last shortlist for this year. Colenso made the cut with its Back To Nature campaign for Fonterra’s Tip Top.
No Kiwi agencies were listed in the other finals unveiled – Branded Entertainment and Responsive Environments.
With the preliminary rounds finished, NZ agencies have 10 entries through to shortlists – in Social Media, UX/UI, Film, Print & Outdoor. Colenso has four of the eight, DDB three, and Y&R, Ogilvy & Mather and Special Group have one each.
Gold Pencil winners across all disciplines will be announced at The One Show, in the Lincoln Centre on Friday 8 May.
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