Clems, Colenso, Ogilvy, FCB, DDB Pencil winners at D&AD – NZ comes in at 14th

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NZ has come in at 14th on the Pencils table as the D&AD London Festival entered its second day last night. In total, NZ scored 12 Pencils. The winners include The Sweet Shop (four Pencils) Clemenger BBDO (three), and Colenso BBDO, Ogilvy, FCB and DDB (one each).

But the winners will have to wait until the Awards Ceremony at the Old Truman Brewery in London tonight to see what kind – Wood (Bronze), Graphite (Silver), Yellow (Gold) or Black (Supreme)

The top-ranking countries are the US (No 1 with 182 Pencils), the UK (#2 with 164 Pencils), Australia #3 with 54 Pencils), France & Germany (=4 with 30 Pencils each).

The most successful global agency group was Dentsu, with 19 Pencils.

D&AD preliminary judging came to a close with 733 Pencils awarded in total, decided by juries made up of 200 top global creatives.

26,000 entries!
D&AD ceo Tim Lindsay said: “D&AD Festival 2017 is well under way and it is a spectacular explosion of creativity. From today the 26,000 pieces of work that have been entered into the D&AD Professional Awards can be viewed by all, and we would encourage everyone to take in the sheer breadth of creative excellence that is on show this year.

“We can’t wait to share the winners with you at the ceremony tomorrow.”

About D&AD
Since 1962, D&AD has been inspiring a community of creative thinkers by celebrating and stimulating the finest in design and advertising. A D&AD Award is recognised globally as the ultimate creative accolade, entered and attended by the best from around the world.

But it’s much more than just awards. Members join a vibrant global community, whilst creatives and clients are inspired by a world-class Training programme.

As a non-profit, all of D&AD’s surpluses go straight into programmes such as New Blood, that inspire the next generation of creative talent and stimulate the creative industry to work towards a fairer, more sustainable future.

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