DDB has shot a new Lotto tvc – the third instalment in its Imagine series which began with 2015’s hugely successful Pops’Gift, followed by the equally poignant Mum’s Wish in 2016.
FCB’s new New Zealand Fire Service campaign has shot straight into the top spot in this week’s Campaign Brief Bestadsontv print category.
Researchers from NZ cinema marketing agency Screen Vistas have dug deep into social media resources to produce detailed profiles of the typical moviegoer.
The Comms Council has signed a stellar crew of offshore and NZ creatives to lead the 2018 Axis Speaks powwow in the runup to this year’s Axis Awards.
Time is tight for those needing tickets to the 2017 NZ Direct Marketing Awards show, which will be held in Auckland in just a fortnight – on Thursday 1 March (2018!).
MediaCom has announced the promotion of Melbourne-based chief operating officer Willie Pang to the role of ceo of MediaCom Australia & New Zealand. The move, says London-based worldwide chairman/ceo Stephen Allan.
APN Outdoor today unveils plans to expand their national digital footprint, with three of Auckland’s highest profile static billboards undergoing a digital transformation.
Media Agency of the Year is an entered category in the annual Beacons Awards and is awarded to the Comms Council member agency whose business has made the greatest overall improvements to their business over the past calendar year.
“Dear Ed,” writes Sugar & Partners managing partner Jeremy Johnston, about the detail in yesterday’s M+AD story headed Sugar – with Mike O at the helm – shoots Super Rugby. “A small point of clarification re your headline angle?
NZ agency adspend last year reached 1 billion dollars for the first time. In total, NZ$$NZ1.045 billion was spent on major media, according to Standard Media Index data.
Following “a record-breaking year” which saw Bruce Springsteen, Adele, Paul McCartney and last weekend the Foo Fighters grace its stage, Mt Smart Stadium is in the market for a new naming rights partner.
M+AD this week continues the Phantom Billstickers’ series of entertaining Q+A profiles of key staffers: Today, it’s the turn of presentation manager Rachel Rowlands.