Freemans Bay independent agency Republik are cheerfully slapping themselves on the back after receiving an invite from the International Echo Awards to present the agency’s Fuji Xerox Wide War One campaign at this year’s awards show in San Diego on October 27.
A new campaign aimed at raising awareness of copyright issues around published articles in New Zealand print publications may deliver a shock to many management, marketing and PR representatives, according to the promoters of the campaign.
Email Direct Marketing ads and word-of-mouth are more influential than Facebook ads, according to a new Colmar Brunton mobile shopping survey.
Freemans Bay indie Contagion has won the Peugeot NZ business after a pitch. Peugeot had been set adrift in July when Republik – which had held the account for 10 years – resigned it after picking up Volvo.
The worldwide #IceBucketChallenge is spreading among NZ agencies as the mad frenzy to help find a cure for Motor Neurone Disease goes global.
Auckland digital creative shop Isobar has picked up the Holden 60th birthday campaign that began last month with an O&M television launch.
Colenso and Samsung have launched a video campaign to save black cats … from themselves.
Around 780 people rallied at the Langham Auckland last night – under the guiding hand of ever-affable emcee Te Radar (on his sixth consecutive year in the job) to see the TVNZ NZ Marketing Awards winners honoured.
New Zealand’s longest continuously published magazine, is celebrating its 70 years in print this month.
CAANZ has announced the appointment of Paul Feldwick as this year’s NZ Effie Awards international judge – he will fly to Auckland in a month to join the executive judging panel for the final round of judging.
APN Outdoor announced this morning it will be shortly releasing results from a study that uncovers how consumers in New Zealand move, think, feel and respond to outdoor advertising.
CAANZ and Flying Fish have named the eight agency bands to contest the 2014 Battle of the Ad Bands (which also celebrate the 50th anniversary of The Beatles visit to NZ).