AUCKLAND, Today: DDB Group Aotearoa has had an outstanding year, marked by significant achievements and a focus on delivering impactful creative ideas. Their efforts have culminated in receiving the Campaign Brief NZ Agency of the Year title.
Tracksuit lands $22M to revolutionise brand tracking
AUCKLAND, Yesterday: Tracksuit, a New Zealand-based startup known for creating exceptional brand trackers, has successfully raised $22 million NZD in a Series A funding round. The funding was led by Altos Ventures and Footwork, prominent Silicon Valley firms.
OOHMAA heralds innovative creativity with The Speccies Awards
AUCKLAND, Today: Out of Home in Aotearoa has seen significant evolution, largely due to advancements in technology, the development and expansion of world-class digital advertising assets, and the rapid adoption of programmatic digital Out of Home.
Design Assembly founder revisits origins at Women in Design Day
AUCKLAND, Yesterday: Louise Kellerman, who started Design Assembly 15 years ago to unite, educate, and inspire graphic and visual designers, is excited to introduce a new event this March for women designers and those identifying as female, posing the question.
Revolutionary Te Reo Māori daily app debuts globally
AUCKLAND, Today: Ōtautahi-based creative agency Not Another™ is launching a first-of-its-kind Slack app aimed at teaching millions of Slack users worldwide to speak Te Reo Māori.
Brendan Greenwell appointed as Strategy Director at Saatchi & Saatchi NZ
AUCKLAND, Yesterday: Saatchi & Saatchi is expanding its strategic horizons by bringing on board Brendan Greenwell as the new Connected Strategy Director. It’s a move that signals the agency’s commitment to a holistic approach.
Neurological Foundation unveils fresh angle for 2024 brand drive
AUCKLAND, Today: The Neurological Foundation’s teaming up once more with the folks at Contagion for their 2024 campaign. It’s crucial stuff because a third of Kiwis face neurological conditions during their lives. That makes funding for research more important than ever right now.
GroupM NZ expands strategy team with Dom Dipple hire
AUCKLAND: Today: GroupM in New Zealand is beefing up its strategy crew with Dom Dipple hopping on board as a Strategist, reinforcing its strategic expertise.
Spark ignites collaboration with Bastion Shine for new initiative launch
AUCKLAND, Yesterday: As their partner agency, Bastion Shine has collaborated with Spark on a new programme aimed at advancing Aotearoa by a technology generation, focusing on enhancing the country’s productivity through advanced digital technology.
Tom Sainsbury’s sweet direction
AUCKLAND, Today: Tom Sainsbury joins Sweetshop as the latest directorial talent. Known for his engaging humour and sharp wit, he’s a celebrated figure in New Zealand’s entertainment landscape.
