AUCKLAND, Wednesday: Villa Maria, working with Federation, this week launched its biggest global brand campaign, to recruit more wine lovers to its award-winning Marlborough sauvignon blanc.
Whittaker’s appoints Soraya Cottin as new chief marketing officer
AUCKLAND, Wednesday: Whittaker’s has appointed Soraya Cottin as their new chief marketing officer. The choc-maker says she brings significant international marketing experience of working with major global food and other consumer brands.
All tickets snapped up for the 2023 oOh!media Beacon Awards
AUCKLAND, Wednesday: The Comms Council reports that all tickets for the 2023 Beacon Awards (with oOh!media) have “officially” sold out. Communications manager Axl Arthur said: “There has been a tremendous amount of interest resulting in all available tickets being snapped up.
Trade Me partners with Lily McManus, MBM & Special PR to launch ‘break up starter packs’
AUCKLAND, Wednesday: Bachelorette star Lily McManus has apparently had her fair share of heartbreak – and now she’s ripping up the rule book with the launch of several new product packs encouraging Kiwi to get over the ex and embrace the new.
OMD wins NZME Imprint comp, celebrating innovation in print advertising (Updated)
AUCKLAND, Wednesday: The winner of a NZME competition aimed at celebrating innovation and uniqueness in print advertising has been announced today, with media agency OMD taking out the top spot.
57m Good Impressions donated by Go Media’s generous clients
AUCKLAND, Today: As Go Media approaches the conclusion of its inaugural year of the Good Impressions initiative, the company has announced that its clients have donated 57 million Good Impressions to 12 benefitting organisations.
Iconic magazine sold
AUCKLAND, Today: Metro magazine – until recently run by ACP Magazines Australia – has joined the fold of Japanese-New Zealand businessman Hideaki Fukutake’s Still Group NZ, according to a report in BusinessDesk.
Shit You Should Care About reveal their universe, via Daylight
AUCKLAND, Tuesday: A low-key NZ media company – with the help of Auckland indie creative/digital shop Daylight – today steps out from behind its screens to reveal their universe through a whole new website and rebrand, “helping you give a shit”.
GroupM NZ appoints strategic maestro John Halpin as ceo
AUCKLAND, Today: GroupM AUNZ has appointed John Halpin as its new ceo. Halpin, a Kiwi, is returning home to New Zealand. Halpin replaces Chris Riley who has “moved on”.
NZ agency and Oritain partner to drive global change in sustainability
AUCKLAND, Today: Forensic and data science firm Oritain has appointed Spark Foundry NZ as their agency of record to drive their global marketing strategy, media, planning and buying.
