Mark Weldon calls it quits

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Mark Weldon has resigned from his position as MediaWorks ceo – despite a strong indication to the contrary that he and company chairman Rod McGeoch gave reporters after yesterday’s board meeting.

Gem gets personal

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Gem, the NZ financial services brand that was previously part of global brand GE Money, has launched a new marketing campaign to challenge conventional thinking about personal loans.

Toby Talbot heading back to NZ

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Toby Talbot has resigned as DDB Sydney’s chief creative officer, DDB Sydney to take up a new role as managing partner of Assignment Auckland –working alongside to Peter Biggs and Duster Andrew, according to Sydney-based Campaign Brief.

Meet the talking cat from Mars

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A prototype cat’s speech device – developed in Sweden with funding from NZ petfood brand Mars Whiskas – can interpret a cat’s miaow and play a phrase in human speech. Now it’s part of a test campaign for Whiskas Temptations being run via social media in NZ and the US.