LONDON, Today: Global advertising spend is on course to grow 4.4% this year to a total of US$963.5bn, according to data released this morning by WARC.
Latest radio ratings
AUCKLAND, Thursday: New Zealand’s commercial radio industry remains strong with growth to over 3.41 million Kiwis tuning in every week, according to the S2 2023 GFK Radio Audience Survey, released today.
Brand refresh for Auckland’s port
AUCKLAND, Today: Ports of Auckland has dropped the ‘s’ to become Port of Auckland, as part of a brand refresh. When the Auckland council-owned company released its annual report for the 2023 financial year on Thursday, it disclosed it had dropped an ‘s’ from its name as part of a brand refresh to become Port of Auckland.
oOh!media strengthens direct sales team with new hire and promotion
AUCKLAND, Today: oOh!media has announced a new hire within the direct sales team, appointing Esther Mackay as campaign executive. She will be taking over from Leah Hannon, who has been promoted to business manager.
Sky & DDB asks Kiwis to get up for it for the Rugby World Cup in France
AUCKLAND, Wednesday: The Rugby World Cup 2023 will be kicking off on Sky from September and, to celebrate, Sky has teamed up with DDB Group Aotearoa to create a new campaign to encourage Kiwis to Get Up For It and cheer the teams on each morning.
Chemistry + MetroEXP move to architecturally designed premises in historic Gasworks complex
AUCKLAND, Today: After 10 years in Westhaven, indie agency Chemistry and its sister agency MetroEXP have moved into a bespoke, designed space at 20 Beaumont Street on the historic site of the old Auckland Gasworks building.
The Business Marketing Group wins slice of Yoplait
AUCKLAND, Wednesday: Parnell-based indie agency The Business Marketing Group (TBMG) has added popular yoghurt brand Yoplait to its portfolio, and already produced its first campaign.
Independent media agencies launch NZ industry body
AUCKLAND, Today: Twenty-eight New Zealand independent media agencies gathered at the NZME building last night to officially launch their own industry body – Independent Media Agencies New Zealand (IMANZ).
No Whittaker’s campaign for Maori Language Week choc block
AUCKLAND, Today: Whittaker’s will run only PR (from SweeneyVesty) to mark the special edition Miraka Kirīmi (Creamy Milk) block, produced to celebrate Te Wiki o te Reo Māori (Māori Language Week), 11-17 September.
YoungShand welcomes three new creative hires
AUCKLAND, Tuesday: Independent integrated agency YoungShand has added recent AUT graduates Abigail Smith, Aaliyah Wattie and senior designer Melanie Bosma to its growing creative department.
