MELBOURNE, Today: Mascots are doing far more than waving from the sidelines. According to Cubery, they are helping brands become easier to remember, recognise and actually like. Read More

AUCKLAND, Today: Airbnb wants to make travel feel a little less like juggling flaming passports, adding more services, experiences, hotels and AI tools to its app. Read More

AUCKLAND, Today: VMO is adding more retail muscle to its New Zealand network, signing an exclusive contract with New Zealand Retail Property Group across key shopping destinations. Read More

AUCKLAND, Today: Football fever is doing a pretty convincing job of taking over New Zealand, with this year’s Isuzu UTE A-League Men and Ninja A-League Women competitions giving fans plenty to yell... Read More

AUCKLAND, Today: First Table has brought in Payper as its PR agency across Australia and New Zealand, as the Queenstown-founded restaurant booking platform keeps building momentum beyond home turf. Read More

AUCKLAND, Today: Motion is doing more than making digital out-of-home look fancy, according to new research from Vistar Media, Omnicom Media and JCDecaux. Read More

AUCKLAND, Today: Kargo is moving deeper into AI-led advertising, announcing an integration with ChatGPT that makes the adtech company a technology partner within OpenAI’s emerging commercial ecosystem. Read More