Arrivals & Departures: Uber rival taps NZ marketer

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SYDNEY, Today: Uber competitor in the region, Ola (which claims to be “one of the world’s largest rideshare platforms”), is expanding rapidly – and has appointed Australia-based Andrew Balint as chief marketing officer for ANZ. Ola is available in Auckland, Wellington and Christchurch (scroll down for the link).

Southern Cross mined gold

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AUCKLAND, Friday: Affinity ID client Southern Cross Health Society was one of the big winners at last week’s NZ Direct Marketing Awards, taking home two golds, a silver and a bronze for its Altogether Better campaign, which recognises its revamped member engagement programme.

While my guitar gently weeps

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SYDNEY, Friday: A new study from global audio branding specialist PHMG shows that younger Australians place more value on music as a key element of marketing than older generations, according to a report published in B&T (scroll down for the link).