AUCKLAND, Today: Digital ad network Scroll Media has launched a new range of ad formats designed to give brands greater visibility.
The high-impact range are available on a daily tenancy basis and include many of Scroll’s partner publishers such as Ladbible, Scoop, Otago Daily Times and Interest.
Scroll Media MD Jane Ormsby said, “Our clients have been asking us for ways to get higher engagement for consumers and stronger awareness with day buys.
“The network reaches 30.5% of the NZ online population – 1,247,000 unique users per month.”
“Our Operations team led by Vinay Shriyan have scrutinised and tested these formats as brands look for high viewability measures and we are very pleased with the engagement results ”
Scroll Media network reaches 30.5% of the NZ online population (Neilsen Online Ratings, July 2020), which is 1,247,000 unique users per month.
Some of the new formats are rich media and video-enabled and include the Interscroller, the Pushdown, the Interstitial and the Page takeover.
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