Champion of print

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AUCKLAND, Today: “The numbers speak for themselves,” says Stuff GM of Newspapers Ben Rose. “With millions of New Zealanders enjoying, trusting and supporting print, it’s a channel that marketers overlook at their peril.” In this short Q+A, Rose mounts a stirring defence of the power of print, and reminds us it remains a preferred news medium for nearly 2 million Kiwis …

Q&A with Clay Gill

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LOS ANGELES, Today: Former Head of digital performance at WPP media agency Mindshare, Clay Gill, has been appointed as AU/NZ general manager at NASDAQ-listed, global advertising technology shop The Trade Desk, which has also joined IAB NZ to bolster its role in the development of adtech in NZ.

Thinking outside the frame with Darryl Roycroft (updated)

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You can do anything with a poster – even turn it into a window frame to solicit donations of curtains for kids living in unfurnished homes. It’s the kind of thinking that’s led Darryl Roycroft to many creative breakthroughs. (This article was originally published earlier this week by Phantom Billstickers’ Phan Mail e=newsletter.

Stand by, caller

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Maureen Sinton (BA, MCS, AUT) is a PhD student at Auckland University of Technology. She is a former prominent talk radio producer, television producer, and television programmer. Her research interests include talk radio and public service radio. She agreed to a short interview with M+AD Daily … 

The debate on your plate

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The Phantom Billstickers e-newsletter Phan Mail is created so sharply and on-topic, that we at M+AD can seldom resist “borrowing” great slabs of it. Here’s a recent illuminating Q&A with a client …

Two Bearded Men take the heat

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Two Bearded Men is a production company founded by Tim Pierce & Toby Crawford, hailing from the heart of the Deep South. From the day TBM was born, the company has stayed true to their roots, cutting global business from the quaint town of Wanaka. M+AD had a chat to these hairy buggers as they cracked into a new year of business.