AUCKLAND, Today: “Be present – and have a presence,” is just one piece of advice dentsu NZ chief commercial officer Rachel Anderson-Cormack offers to women entering the corporate world.
AUCKLAND, Today: Spotify’s Outside Voice has shone the light on New Zealand creative Raymond McKay, CCO and co-founder of New Zealand creative agency Run.
PARIS, Thursday: Epica Awards operations director Nicolas Huvé writes: “Here in Paris, Autumn is slowly settling in, but no time to jump in the leaves as we are full steam ahead in our entry season.
AUCKLAND, Today: The most creative and innovative uses of the print medium will be celebrated on Monday 3 February as part of Stuff’s inaugural Paper Planes competition, judged by ad legend Sir John Hegarty.
Wrike, a cloud-based collaboration and project management platform, has joined forces with B2B marketing engagement agency Marketo, which has bases in Australia and NZ.
AUCKLAND, Today: Ahead of this weekend’s launch of a significant new NZ gifting hub – Joyable – M+AD enlisted founder Rochelle Sheldon for a timely Q+A session.
THE MOUNT, Today: Long-established (20-odd years) creative agency Wave, with Tauranga’s Youth Advisory Group and Mount Brewing Co, have cooked up a plan to increase youth engagement in the upcoming local body elections. Wave CD Craig Parker also cooked up this Q+A for M+AD …
AUCKLAND, Today: KPEX is New Zealand’s second-largest online media platform, after Google. “It offers greater audience reach than Facebook and YouTube combined in this region,” says Kiwi Premium Ad Exchange ceo Simon Birkenhead.
AUCKLAND, Today: “The numbers speak for themselves,” says Stuff GM of Newspapers Ben Rose. “With millions of New Zealanders enjoying, trusting and supporting print, it’s a channel that marketers overlook at their peril.” In this short Q+A, Rose mounts a stirring defence of the power of print, and reminds us it remains a preferred news medium for nearly 2 million Kiwis …
LONDON, Tuesday: Epica Awards director Mark Tungate – a Paris-based British journalist, and regular contributor to M+AD – sounds out Max De Lucia about the new sonic branding agency he co-founded with Greg Moore, Sascha Darroch-Davies and Jeremy Paterson.