Ogilvy is ditching Mather, introducing a new corporate identity and cementing months of streamlining with a simplified organisational structure that New York-based global chief executive John Seifert says will “build a new model for our industry”.
McCann India chairman/ceo/chief creative officer Prasoon Joshi, received a special citation by the Abbys at Goafest 2018 for his immense contribution to advertising.
How many media companies have an arts specialist? “We do,” proclaims Phantom Billboards managing partner/chief billsticker Robin McDonnell, proudly.
M+AD this week continues the Phantom Billstickers’ series of entertaining Q+A profiles of key staffers: Today, it’s the turn of presentation manager Rachel Rowlands.
What you are about to read is pure advertorial – but it’s nicely written and entertaining advertorial, done in the unique Phantom Billstickers style …
Got a crazy idea for a street poster? Chances are it will end up on Ash McKenzie’s desk. He’s the national operations manager at Phantom Billstickers, which (says his boss) looks good on his Linkedin profile, but is really just a fancy way of saying he gets stuff done.
Yahoo New Zealand head of insights, Sydney-based Becky Smith, has been in Auckland and Wellington again this week, talking to clients and creating a native best-practice deck for NZ. She agreed to a short Q+A session:
Clemenger creative Steve Hansen is back on the job in Wellington, quickly recovering from his heady adventures in France last month where he picked up several trophies at this year’s Cannes Festival –including Silver and Bronze Lions for his Conscious Crossings, designed to make people more aware around railway crossings.
The Farmers Santa Parade is an Auckland institution with an immense amount of commercial support from many NZ companies. Organiser Pam Glaser has run the show for 28 years since emigrating from South Africa, where she was a marketing manager at Sun City resort.
In town this week as a guest of PHD to update clients on trends affecting the future of marketing and media – including pre-emptive marketing – was Professor Karen Nelson-Field, an expert on artificial intelligence, and ceo of Media Intelligence Co Adelaide. She provided sharp, straightforward answers to three M+AD questions …