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Category Archive

Studio Unlimited launches first Flicks brand campaign, solving the what-to-watch dilemma

Editor January 27, 2023 TVCs, News Make a Comment

AUCKLAND, Thursday: Homegrown cinema and streaming guide Flicks has been helping Kiwis find something good to watch for more than 15 years, and it’s celebrating its rising global popularity with its first-ever brand campaign.

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Vimeo names Kathmandu Summer Never Sleeps film in Best of the Year

Editor January 24, 2023 TVCs, News Make a Comment

AUCKLAND, Monday: B Corp-certified NZ outdoor clothing supplier Kathmandu, and its creative agency, Special, have been recognised in Vimeo’s has released global Best of the Year selection for 2022 – for Kathmandu’s Summer Never Sleeps.

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DDB and Finch launch Correct The Internet to make sportswomen more visible

Editor January 24, 2023 TVCs, News Make a Comment

AUCKLAND, Monday: DDB Group Aotearoa and Finch are behind a global movement designed to highlight and correct the inconsistency of searchable facts that disadvantages sportswomen.

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Charlie’s rebrands as Henry’s tonight to honour Kiwi legend via Special PR

Editor January 20, 2023 TVCs, News Make a Comment

AUCKLAND, Today: Drinks brand Charlie’s is changing its name to Henry’s – for today only – to celebrate rugby legend Sir Graham Henry at The Black Clash this evening.

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Special Wellington rebrands Trade Me NZ

Editor January 19, 2023 TVCs, News Make a Comment

WELLINGTON, Today: With the help of Special Wellington, Trade Me has launched a brand platform that aims to inspire Kiwis to chase what they want – whether that’s a new home, hobby or job. 

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Publicis Foundation launches Working With Cancer to erase the stigma of cancer in the workplace

Editor January 19, 2023 TVCs, News Make a Comment

PARIS, Today: In a world where one in every two people will be diagnosed with cancer in their lifetime, the Publicis Foundation is launching a cross-industry coalition to erase the stigma of cancer in the workplace.

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Frizzell, Reel Factory & Air NZ hit the sweet spot (updated)

Editor December 16, 2022 TVCs, News Make a Comment

SYDNEY, Today: Aussie agency Montoya and Reel Factory Auckland have created a Christmas brand ad, Not Quite Silent Night, for Air New Zealand – and it’s creating a stir in the AU trade press.

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Long White launches new brand platform by asking ‘What do you do for a living?’

Editor December 15, 2022 TVCs, News Make a Comment

AUCKLAND, Wednesday: TBWA\NZ has launched RTD brand Long White’s new platform, This Is Our Time, with a launch film launch shot by Michael Hili of Finch.

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New Chrome extension makes ethical brands easier to spot

Editor December 14, 2022 TVCs, News Make a Comment

AUCKLAND, Tuesday: Ponsonby creative indie agency has produced Find Fair, an ethical products Chrome extension launched by NZ non-profit outfit fair&good.
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Sometimes fine isn’t fine

Editor December 13, 2022 TVCs, News Make a Comment

AUCKLAND, Monday: The Good Gravy indie agency team (previously known as Magico) has ended the year with a campaign for St John Medical Alarms.

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January 16, 2023 | By The Creative Store

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Arrivals & Departures

PRINZ Awards open, with AU judge on board

January 27, 2023 | By Editor

AUCKLAND, Thursday: PRINZ has secured a top Australian creative and marcomms specialist as a lead judge for this year’s PRINZ awards, which have just opened for entry. Read more

Gregorio steps down as Saatchi & Saatchi AU ceo

January 26, 2023 | By Editor

SYDNEY, Wednesday: Saatchi & Saatchi Australia ceo Anthony Gregorio is stepping down from his role, with managing director of Publicis’ bespoke Lexus team, Patrick Rowe, appointed as replacement. Read more

Another Darkhorse in the stable

January 24, 2023 | By Editor

AUCKLAND, Today: Integrated creative agency Darkhorse has announced a new hire in its Auckland office. Seán Rose joins the team as communications account manager from Ireland, moving to New Zealand late last year. Read more

Mercury marketing chief exits

January 24, 2023 | By Editor

AUCKLAND, Today: Mercury Energy’s chief marketing officer, Julia Jack, will leave the company before the end of April. The statement from Mercury’s comms department announcing her departure did not disclose her replacement. Read more

BigAds hires Michael Buhagiar for US & NZ growth

January 20, 2023 | By Editor

AUCKLAND, Today: Ad-tech solutions outfit BigAds has announced it’s hired Auckland-based Michael Buhagiar “to spearhead growth in the US & NZ”. Read more

Fresh blood, fresh perspective: Clemenger welcomes new head of strategy from Havas London

January 19, 2023 | By Editor

WELLINGTON, Wednesday: Clemenger BBDO has strengthened its leadership team with the hire of Ravi Matharu from as head of strategy, direct from the UK. Read more

Go Media appoints Frank Costello as commercial director

January 19, 2023 | By Editor

AUCKLAND, Wednesday: Outdoor advertising experts Go Media have appointed Frank Costello as commercial director. Previously, he was operations director at iSite-QMS for 18 years and most recently has been contracting. Read more

Stuff invests in rural sector with two key appointments

January 17, 2023 | By Editor

AUCKLAND, Monday: Stuff has made two appointments to support aggressive growth in the rural sector. Lee Piper joins as head of rural revenue and Kate Boreham joins as business director - rural.  Read more

Botica Butler Raudon welcomes three new account executives

January 16, 2023 | By Editor

AUCKLAND, Today: Public relations consultancy Botica Butler Raudon Partners has appointed three new account executives – Jemima Vossen, Francesca Baan, and Henry Wouters will work across BBR’s B2B clients in the technology, energy, health, science, financial services, property, fintech and workplace health and safety sectors. Read more

Renowned adman exits ad industry – to join family business in NZ

January 16, 2023 | By Editor

SYDNEY, January 1: After one year in the role, former Colenso BBDO NZ great Levi Slavin has resigned as chief creative officer of Howatson+Co Australia, turning his back on a 20-year career in the advertising industry – to return to New Zealand to join his family start-up, Ironclad, a cast-iron cookware manufacturer. Read more

Hamilton PR agency grows digital & marcomms

January 16, 2023 | By Editor

HAMILTON, January 1: Waikato-based PR agency HMC has announced the promotion of Rosie Miller to senior account manager – marketing communications lead, and welcomed Jamie Batters into the newly created position of digital pr content creator. Read more

Deloitte Digital Creative NZ creates programme director role

January 16, 2023 | By Editor

AUCKLAND, January 1: Deloitte Digital Creative New Zealand has announced the appointment of Priyanka Patel as programme director. Read more

Waikato shop kicks off 2023 with key appointments

January 16, 2023 | By Editor

HAMILTON, January 1: Waikato-based strategic marketing agency HGB has announced the promotion of two staffers – Mitchell Hyde & Lachlan Blackburn – to new leadership roles, and the appointment of Karen Cousins as a marketing consultant. Read more

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