AUCKLAND, Today: Hirepool is celebrating 60 years in business with a new series of droll TV and radio spots. New(ish) indie agency Màgico shot the spots with Film Construction, and they’ll roll out over the next few months.
AUCKLAND, Today: Life insurance outfit OneChoice and FCB have unveiled two new tvcs to launch a new product to the NZ market. Titled, Silver Lining, the campaign “provocatively communicates a brighter future for those who lose a loved one”.
AUCKLAND, Today: Parnell creative agency The Business has fired up a new TV campaign for Fujitsu, starring cricket legend Stephen Fleming – the second-longest running brand ambassador behind the Briscoes lady.
SYDNEY, Today: Popular stimulant soft-drink V Energy has launched new brand platform in Australia and New Zealand via Clemenger BBDO Sydney.
AUCKLAND, Today: NZ Post has launched a new Xmas campaign via FCB, PHD, and Thick As Thieves, described as “a charming celebration of the little white lies it’s only acceptable to tell at Christmas”.
AUCKLAND, Tuesday: The Warehouse has again teamed up with DDB to bring to life a festive campaign titled The one place for any Christmas.
AUCKLAND, Tuesday: Sky and DDB have debuted a groundbreaking mockumentary-style campaign entitled You’re in Control featuring lovable supervillain Dr Chaos.
AUCKLAND, Today: TBWA is currently running a new campaign for the ANZ Healthy Homes initiative, starring “Mr Humfreez”. TBWA CCO Shane Bradnick said: “Behind his friendly appearance, Mr Humfreez features cutting-edge technology yet he has no screen, no wires and doesn’t need charging.”
AUCKLAND, Today: Briscoes – with a little help from Stanley St – have taken their ownership of ‘you’ll never buy better’ a step further in a new brand ad that celebrates their long relationship with New Zealanders.
AUCKLAND, Today: While the ABs did not manage to make it three in a row at the World Cup, a number of local advertisers were winners when it came to using creative and contextual advertising executions across oOh!media’s classic and digital network across the country.