AUCKLAND, Today: Genesis, via Bastion Shine, has launched a new creative platform to help engage New Zealanders with their business and brand strategy.
VCCP UK launches Cadbury film in NZ
SYDNEY, Monday: Cadbury Dairy Milk and its global agency VCCP today launch their latest film Garage which “aims to shine a spotlight on the power of human generosity in small but meaningful moments”.
Taste the Hype
AUCKLAND, Today: Pitchblack has helped Burger King launch its new King’s Fried Chicken Burger,” drawing inspiration from the extremes of hype culture and excitement that goes with a highly anticipated product drop”.
Chemistry launches MTF Finance new brand platform
AUCKLAND, Today: Chemistry has launched MTF Finance’s new brand platform featuring comedian and actor Josh Thomson as a bumbling “Kiwi Guardian Angel”.
2degrees (with TBWA\) conceives baby bonuses
AUCKLAND, Thursday: 2degrees with TBWA\NZ, is celebrating the next generation of the company following its merger with Vocus in a “truly novel way” by giving baby bonuses to the next generation of Kiwis born on 1 June 2022.
DDB & McDonald’s make history
AUCKLAND, Today: DDB and McDonald’s have truly broken new ground with their latest tvc, which features a series of heart-warming scenarios between a mother and her growing son, and his grandmother.
ANZ updated
AUCKLAND, Friday: TBWA\ has produced a new chapter of the ANZ KiwiSaver family drama We do How platform, with a 30” hero tvc (featuring a home-rebuild of a classic Lee Enfield motorcycle).
Sport NZ and EightyOneX relaunch Push Play
WELLINGTON, Today: Sports marketing agency EightyOneX and Sport New Zealand have launched a physical activity campaign to encourage nation to get moving again after Covid.
Bastion Shine, dentsu and Air NZ launch new platform for Airpoints
AUCKLAND, Today: Britomart-based creative consultancy Bastion Shine and dentsu have relaunched a new creative platform, Don’t Live Pointlessly, designed to show New Zealanders how they can transform their everyday spend to unlock the power and joy of travel.
Augusto leads global end-plastic-waste campaign for adidas
AUCKLAND, Today: Creative agency/production house Augusto has forged an integrated campaign for adidas’ global running event Run for the Oceans.