Growth. Not snake oil

Editor News Make a Comment

AUCKLAND, Today: Stuff newspaper & partnerships GM Ben Rose left last month to establish The Growery, a business that focuses on revenue growth for NZ corporates. How’s it going outside the mainstream?

Direct debit

Editor News Make a Comment

AUCKLAND, Today: Tickets are on sale now for next Thursday’s (27 Feb) 2019 New Zealand Direct Marketing Awards – they cost $225+gst (scroll down for the link).

More ‘manpower’!

Editor News Make a Comment

AUCKLAND, Today: The coronavirus will cause a further 0.5% fall in NZ’s GDP, and overall visitor numbers to drop by 10% over the next two months, according to United Media Solution – a Chinese ad agency which long taken a special interest in NZ.

Trade me!

Editor TVCs, News Make a Comment

WELLINGTON, Today: The Building Construction Industry Training Organisation has launched its latest campaign encouraging New Zealanders to consider a construction trade as a career.

M&C A-OK

Editor News Make a Comment

AUCKLAND, Today: M&C Saatchi NZ made the news last week with a big outdoor campaign for Countdown, prompting M+AD to ask the agency’s Auckland-based operations director Sarah Hobden for an update on the NZ arm of the agency.

Eat tarantula – drink Tiger

Editor News Make a Comment

AUCKLAND, Today: Tiger Bar Snacks have launched at the centre of East Of What You Know, a neew platform that heroes the very essence of Tiger’s culture by embracing the unfamiliar in refreshingly different ways.

A Valentine’s Day present

Editor News Make a Comment

AUCKLAND, Today: A new campaign designed by Auckland agency Republik – with PR input from Impact – to help Kiwis find a love of books will see dozens of bestsellers given away for free today (Valentine’s Day).

Sydney taps growth maestro

Editor A+D, News Make a Comment

SYDNEY, Thursday: MediaCom Australia has appointed Kiwi Matthew Vogts to the newly created role of ANZ chief growth officer AUNZ, responsible for client and agency business development across its Australian and New Zealand businesses.

The digital Top 10

Editor News Make a Comment

AUCKLAND, Thursday: Canadian social media management platform Hootsuite has released its 2020 Global Digital Report – which includes detailed analyses of the market in NZ.

The human touch

Editor News Make a Comment

AUCKLAND, Wednesday: “Even though people make mistakes and often are the reason an error occurs, we want them over machines,” writes DDB ANZ CCO Damon Stapleton in his latest blog posting (about the exit of NZ’s last Blockbuster video store – in Dargaville).