AUCKLAND, Today: “Consumer trust is critical,” Association of NZ Advertisers ceo Lindsay Mouat told NZ Herald business writer Damien Venuto. You don’t need to be a genius to figure out Mouat was referring to the Trivago scandal.
AUCKLAND, Today: Contact Energy (with creative shop Bob’s Your Uncle, media agency Rocket, and photographer Vicki Leopold) is championing the saviours of the Kiwi summer – dairy owners – in the first iteration of a tribute to SMEs.
AUCKLAND, Today: Plant-based food brand MorningStar Farms believes it has captured the “flexitarian zeitgeist” with a first-of-its kind Uber Eats partnership, and a pop-up restaurant platform devised and managed by TBWA\Eleven PR.
AUCKLAND, Thursday: WPP AUNZ has purchased New Zealand martech specialist Dominion, adding Adobe Experience Manager expertise to AKQA’s Auckland studio.
AUCKLAND, Thursday: Trade Me has extended its There’s someone for everything platform through Colenso BBDO and Clemenger BBDO, aiming to prove that “no matter what you’re selling on Trade Me, there’s someone out there who’ll love it”.
WELLINGTON, Today: Publicist Amanda Vaisigano has developed affordable online and in-person workshops and courses that teach small Kiwi business owners how to ‘Crack their own PR’.
AUCKLAND, Today: A reader writes: “Did you see the Sky TV ad that is running with the wee boy who ducks and dives along the beach with a bare bum?
SINGAPORE, Wednesday: BC&F Dentsu founder/partner Daniel Barnes has been named to head the APAC Effies 2020 Awards juries.
AUCKLAND, Today: A Saatchi & Saatchi Q+A with Sir John Hegarty on Monday week (February 3) is an invitation-only affair, MD Paul Wilson confirmed this morning.
AUCKLAND, Today: Rideshare company Ola’s quick response to three complaints has drawn praise from the Advertising Standards Complaints Board.