AUCKLAND, Wednesday: Independent production company 449 has entered the New Zealand market with a new campaign for the meal kit brand Bargain Box by My Food Bag.
Crave Global & Shaky Isles launch Brewed Different
AUCKLAND, Wednesday: Local coffee brand Shaky Isles is this week unveiling a new look for the brand and a new campaign “inspired by its New Zealand roots and quirky nature”.
Counting Coup
AUCKLAND, Wednesday: Stanley St ceo Siobhan Burke has announced the appointment of Emily Scovell as head of media strategy & planning, a newly created role for the comms & media specialist who comes with 13 years’ experience in strategy, planning and implementation.
BCG2 & Clarity Insight deliver a Miracle
AUCKLAND, Wednesday: BCG2 and research partner Clarity Insight have been appointed to work with the Neonatal Trust after a three-way competitive pitch. There was no incumbent – the trust has not previously worked with an agency.
Reliable Sauce
SYDNEY, Wednesday: NZ sauces & marinades maker F. Whitlock & Sons has officially launched in Australia, and is releasing a trans-Tasman creative campaign, Whitlock’s Tales of Delicious Demise, encouraging viewers to “step out of their ennui and feed their adventure”.
Home Delivery
AUCKLAND, Today: PHD New Zealand has announced two new hires across its digital and strategy teams – Sam Casey as digital director and Brendan Hewitt as group strategy director.
Personal Best
AUCKLAND, Today: To celebrate its sponsorship of the Olympic New Zealand team, Noel Leeming – with a little help from their friends at TBWA\NZ and oOH!media – has launched a campaign called Always happy to help.
Just the Ticket
AUCKLAND, Today: Awards Night for the 2021 TVNZ-NZ Marketing Awards is just around the corner – on Thursday 2 September at the Cordis. Tickets, say the organisers, “are selling fast”.
Campaign shows the ‘possibilities’ the vaccines unlock
WELLINGTON, Today: With the Covid-19 vaccine now becoming more available, Sweetshop and Clemenger BBDO decided it was time to “shift the way Aotearoa thought about our individual and collective futures”.
Tweets ad revenue tops US$1bn as userbase reaches new high
SAN FRANCISCO, Tuesday: Twitter earned US$1053m from advertising in the second quarter of 2021, an increase of 87.4% from the previous year. Ad revenue from the US doubled (+98.4% to reachUS$562m) while international ad revenue rose 76.3% to US$491m.
