AUCKLAND, Wednesday: Yesterday’s M+AD report about Kiwibank tapping 99, we wrongfully stated that Fuse agency was one of several incumbents (none – except Fuse – were named).
AUCKLAND, Wednesday: Shopper marketing agency Energi has developed a new campaign for Musashi sports nutrition bars, powders, and supplements range, available in supermarkets and specialty sports nutrition retailers nationwide. The brand is owned by health-nutrition company Vitaco NZ.
AUCKLAND, Wednesday: Physical fitness workout club UBX Training has appointed Titirangi-based full-service indie PR agency Digital Citizens to be a local voice for the global and NZ launch for this September.
AUCKLAND, Today: oOh!media has developed an innovative platform that enables Trade Me to dynamically deliver real-time advertising on digital out-of-home inventory from their work desks.
AUCKLAND, Today: Content production agency Wellcom, with MetService and indie media agency Together, has developed a new campaign for NZ’s largest LPG retailer, Rockgas to promote a new location and real-time weather data targeting capability.
MT MAUNGANUI, Today: Bay of Plenty-based full-service agency Wave has created a campaign for Everybody’s Kombucha – a new brand of this widely used health-tea product, and the first to actually taste good.
AUCKLAND, Today: A new platform for women of all levels working in media, marketing, advertising and publishing officially launches in Auckland next week with a free networking event. The idea started at an industry event by co-founders Nancy Lloyd and Kali Nadin earlier this year.
SYDNEY, Tuesday: The world’s best known special effects company, Industrial Light & Magic, which grew out of the Star Wars franchise, has announced plans to set up an Australasian division, based in NSW.
AUCKLAND, Monday: Kiwibank has appointed 99 as its agency of record, without a formal pitch. Previously, the bank used several creative agencies. The bank also reappointed OMD as its media partner.
AUCKLAND, Today: Newmarket indie agency Tenfold Creative has set out a new brand campaign for funds management company Mercer NZ – a long-time client partner.