AUCKLAND, January 1: DDB has launched a new McDonald’s campaign, McDelivery, on a day when many Kiwis around the country would love some Macca’s delivered to their doorstep.
SYDNEY, 22 December: British/Australian tvc director Adrian Hayward has died in Sydney after a short battle with cancer. Most recently Hayward was based in NZ, where he ran boutique digital media company The Digital Department from a converted barn studio outside Auckland.
AUCKLAND, Last week: Following a short pitch – triggered by former incumbent DDB’s winning of Vodafone – 2degrees has appointed TBWA as its agency of record.
LONDON, Friday: Matt James has been appointed global brand president at Publicis Groupe media arm Zenith, reporting to Publicis Media ceo Steve King. He will be based at Zenith’s HQ in London.
AUCKLAND, Today: Yep. This is it from M+AD Daily in 2018. We’re back on deck in one month – and you can expect our first email bulletin on Monday 14 January.
SINGAPORE, Last night: DDB was named New Zealand Creative Agency of the Year in the Campaign Asia-Pacific 2018 Agency of the Year Awards (Australia/NZ division), held at the Ritz-Carlton Millenia Hotel.
AUCKLAND, Today: DDB and Goodoil have launched an immersive experience of homelessness in support of Auckland-based social agency Lifewise. The campaign calls on landlords to consider opening their rental property portfolios to those most in need.
AUCKLAND, Thursday: The Ministry of Social Development has appointed Y&R New Zealand as their agency partner for the next evolution of the Stop Family Violence It’s not OK campaign. There was a pitch (the unsuccessful agencies have not been identified). The account was previously held by FCB.
AUCKLAND, Thursday: NBR is to set up a business journalist trainee scheme, under the tutelage of award-winning business journalist and in-house PR practitioner Jenni McManus.
SYDNEY, Thursday: Audio specialist agency Eardrum has sent its clients an audio Christmas card with a hidden message for creatives.