WELLINGTON, Today: A new award recognising the impact of New Zealand’s creator economy has launched, with Stacey Morrison named as the first panellist. The Creator Impact Awards, led by SUGRco and presented... Read More
AUCKLAND, Today: One Plus One Communications is adding some serious media weight to its offering, bringing MBM co-founder Sean McCready into the fold as Media Partner. The collaboration adds another specialist string... Read More
AUCKLAND, Today: There’s something pleasingly circular about a creative returning to the agency that helped shape them. For Charlie Godinet, that circle leads back to Colenso as Group Creative Director. Godinet departed... Read More
AUCKLAND, Today: A 25-cent banking fee has turned into a $1.73 million headache for TSB, after thousands of business customers were charged for cheque transactions that should have been free. The Financial... Read More
AUCKLAND, Today: New Zealand’s working fleet is getting a striking blue makeover, as UDC and R&R put the machinery behind the country’s businesses centre stage in a new national brand campaign. Built... Read More
AUCKLAND, Today: Advertisers across APAC and EMEA will soon have an easier way to measure whether their campaigns are shifting brand perceptions, thanks to a new partnership between On Device and Index... Read More
AUCKLAND, Today: Algorithms increasingly shape what people see, learn and buy. Now Thompson Spencer, Tracksuit and Google are putting that influence under the microscope at an Auckland marketing event. The Golden Thread:... Read More
AUCKLAND, Today: Three senior moves are giving Undertow Media’s leadership team a fresh shape, with Ash McEnaney promoted, Renai Hagstrom stepping up and lifestyle and beauty specialist Jess Carew joining the independent... Read More
AUCKLAND, Today: Most car campaigns put the vehicle under carefully arranged studio lights. Bastion and Taika Waititi decided the Zeekr 7X should bring its own — then built seven cinematic worlds around... Read More
AUCKLAND, Today: Two familiar leaders are stepping into newly created roles at WPP Media New Zealand, with Hannah Joseph and Jodie Little taking broader responsibility across clients, investment and operations. Joseph becomes... Read More
AUCKLAND, Today: Daylight has made its second senior leadership appointment of the year, naming Nicole Sykes Executive Creative Director as the independent creative and technology company grows across Aotearoa and Australia. Sykes... Read More
AUCKLAND, Today: Bastion Aotearoa has added four people, created a new social role and promoted Holly Dean to Executive Creative Director — not exactly a modest reshuffle of the creative department. The... Read More