SYDNEY, Today: Vevo is expanding its presence across APAC, with new roles for Tim O’Connor, Blair Kelly and newcomer Alex Trumble to drive growth, innovation, and commercial momentum in the region.
O’Connor steps into the new Head of Sales APAC role after five standout years growing Vevo’s ANZ business. He’ll now lead sales strategy, partnerships and team leadership across all APAC markets.
“Vevo has been on an incredible growth journey across APAC and it’s a real privilege to be part of shaping the next chapter,” says O’Connor.
“We’re seeing more demand than ever for premium video solutions, and I’m looking forward to helping lead Vevo’s expansion across APAC and working with our talented team to deliver new opportunities for partners across the region.”
Kelly has also stepped up as Group Sales Manager ANZ. He’s built trusted agency and client relationships since 2021, exceeding targets and picking up Vevo’s top international sales award twice.
“Vevo has been on an incredible growth journey across APAC and it’s a real privilege to be part of shaping the next chapter.” – Tim O’Connor
Alex, previously with Nine Network, brings deep digital and BVOD know-how from roles at OMD Australia and Loud Days. He’s set to boost client and agency connections across ANZ.
Vevo recently celebrated five years in APAC — without a single staff departure. With client and brand growth continuing, the new team structure helps meet the rising demand across key markets.
“Building a high-performing team has been critical to Vevo’s growth across APAC,” says Managing Director Steve Sos.
“Tim and Blair have been instrumental in helping us scale and deepen client relationships, and we’re proud to see them step into bigger roles.
“Adding someone of Alex’s calibre strengthens the team even further at a time when reaching engaged, high-value audiences is more critical to brands than ever. Great people representing great, brand safe content at scale — that’s what Vevo is all about.”
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