AUCKLAND, Today: JCDecaux has unveiled The Queen, a bold new digital Large Format billboard in Auckland’s CBD, strengthening its premium city centre line-up.
Positioned on lower Queen Street, one of the city’s busiest pedestrian and vehicle corridors, The Queen offers extended sightlines and long dwell times at a prime intersection.
Phil Eastwood, General Manager, JCDecaux New Zealand said, “The Queen is a premium addition to our digital network. It demonstrates JCDecaux’s ongoing investment in delivering high-quality, strategically placed digital assets in high-attention environments across New Zealand.
“Its position at the heart of the city gives advertisers incredible exposure and an opportunity to create campaigns that are not just seen but remembered.” – Phil Eastwood
“Its position at the heart of the city gives advertisers incredible exposure and an opportunity to create campaigns that are not just seen but remembered.”
Less than 50 metres from JCDecaux’s QBE building installation, the largest billboard in New Zealand. The Queen adds a digital dimension to an already iconic Out-of-Home precinct. Together, the two sites offer unmatched city centre brand coverage.
The surrounding area is a thriving commercial and retail hub, packed with global fashion brands, corporate offices and hospitality hotspots. With heavy foot traffic and steady vehicle flows, The Queen guarantees strong audience engagement throughout the day.
The Queen is now live.
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