AUCKLAND, Today: Rise & Shine PR has welcomed a major new addition, appointing Imogen Duff as Senior Group Account Director to help drive the agency’s next phase of growth.
With over 15 years’ experience, Duff has led her own consultancy and was previously Head of Communications for Dr Libby and Bio Blends. She’s known for crafting powerful strategies across health, wellness, beauty, business, and property.
Founder and Director Luci Marshall said, “Imogen is deeply aligned with our ethos and has built an enviable reputation as a senior communications specialist, skilled at driving brand awareness, building trusted reputations, and creating high-performing campaigns across varied and complex sectors.”
“Imogen’s expertise and leadership will be a tremendous asset to both our clients and our team, and her skillset could not have come at a better time as we enter this next phase of growth.”
“Imogen’s expertise and leadership will be a tremendous asset to both our clients and our team, and her skillset could not have come at a better time as we enter this next phase of growth.” – Luci Marshall, Founder and Director
Imogen said, “In a world where so much is changing and automating, the power of PR, storytelling, and creative communication to engage audiences and inspire action has never been more important.
I’ve long admired Luci and the exceptional work she and her team deliver at Rise & Shine and I’m excited to help grow the business while continuing to deliver meaningful, results-driven campaigns for clients.”
Founded in 2018 by Luci Marshall, Rise & Shine PR is celebrated for its thoughtful work with beauty, wellness, and lifestyle brands. The agency delivers media relations, influencer and digital campaigns, community activations, and events — using smart storytelling to build brand trust and visibility.
With Imogen on board, Rise & Shine plans to strengthen client relationships, broaden expertise, and grow its lifestyle portfolio.
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