Announcing the ONE Asia 2025 finalists

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AUCKLAND, Today: Fifteen countries and regions have made it onto this year’s ONE Asia finalist list, with India leading the pack at 25 entries, narrowly ahead of China and Thailand, who both landed 24.

INNOCEAN’s Seoul office tops the agency list with 13 finalist spots, followed closely by Auckland’s own Motion Sickness with 10, and SIX Inc. and Cheil Hong Kong with nine each.

A special shoutout goes to Dentsu Creative Indonesia and Ogilvy Sri Lanka, both flying the flag solo with their countries’ only finalist entries.

All finalists will be celebrated next month when the winners are revealed. Will it be Merit, Gold, or maybe even Best of Show?

We’ll have to wait until November 19 to see which projects didn’t just handle the heat, they created fire.


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