AUCKLAND, Today: Thompson Spencer has brought Sam Casey on board as Head of Performance, boosting its integrated media muscle as the agency keeps gaining momentum across local and international work.
The hire lands as client growth continues and new wins roll in, including Musashi’s expansion into the Middle East. Casey joins from OMG, where Casey led media implementation across paid channels.
Casey brings strong experience across programmatic, paid social and search, spanning New Zealand, Australia and global markets, plus a track record in governance, process and building high-performing teams.
Melanie Spencer, Group CEO says, “We’re in a sustained pattern of meaningful growth thanks to new wins and existing client portfolio expansion, and so we’re backing that growth with senior capability.
“We’re in a sustained pattern of meaningful growth thanks to new wins and existing client portfolio expansion, and so we’re backing that growth with senior capability.” – Melanie Spencer, Group CEO
“Sam brings performance mastery and the kind of operational rigor that sees teams grow and fl ourish. He will strengthen our ability to connect insightful creative with smart media and performance to deliver results for our clients.”
Sam Casey says, “I’m thrilled to be joining Thompson Spencer at such an exciting point in its growth. The agency has built an impressive integrated model and I’ve been admiring from afar the energy around the work, the people and the leadership team’s ambition.
“I’m looking forward to getting to know the team and our clients, and of course getting stuck into helping shape the next phase of performance expertise and capability.”
The agency’s model combines strategy, creative, production, media and performance in one place, with offices across New Zealand and Australia and campaigns running in 75 countries.
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