AUCKLAND, Today: Are Media New Zealand has reinforced its leadership in the local publishing market, with the latest Nielsen readership survey confirming the strength and scale of its portfolio across the country’s leading magazine categories.
Its titles now reach more than 1.9 million readers each month, underlining the continued relevance of Are Media’s brands and their ability to connect with audiences through trusted storytelling, entertainment and lifestyle content.
New Zealand Woman’s Weekly remains the country’s most-read weekly title, reaching 424,000 readers every week and continuing its long-standing place as a cultural mainstay for Kiwi audiences.
Kia Ora, produced by Are Media for Air New Zealand, leads the monthly category with 439,000 readers per issue, delivering a premium mix of travel and lifestyle content to readers across the country.
In the paid magazine market, Woman’s Day NZ remains the top title in New Zealand with 325,000 readers each week, showing the continued demand for weekly celebrity, entertainment and lifestyle content.
“These results reinforce the enduring power of magazine brands in New Zealand. Holding the number one positions across weekly readership, monthly readership and paid circulation, and digital reflects both the quality of our editorial teams and the deep connection our titles have with our audience.” – Stuart Dick, Director and GM of Are Media New Zealand
Are Media’s strength also continues across digital, where its websites and platforms now deliver the biggest online audience of any magazine publisher in New Zealand, reaching more than 1.5 million unique visitors each month.
That digital reach adds another layer to the strength of Are Media’s print brands, creating broader cross-platform opportunities for both audiences and advertisers.
Key highlights from the portfolio include:
- #1 Weekly magazine in New Zealand – New Zealand Woman’s Weekly
- #1 Monthly magazine in New Zealand – Kia Ora
- #1 Paid circulation magazine in New Zealand – Woman’s Day NZ
- #1 Digital reach of any magazine publisher in New Zealand
Stuart Dick, Director and GM of Are Media New Zealand, said the latest results reflect the ongoing strength of magazine brands and the connection they continue to build with highly engaged audiences.
“These results reinforce the enduring power of magazine brands in New Zealand. Holding the number one positions across weekly readership, monthly readership and paid circulation, and digital reflects both the quality of our editorial teams and the deep connection our titles have with our audience.”
“Our brands continue to provide trusted, high-quality environments for storytelling and remain a powerful platform for advertisers looking to connect with engaged audiences at scale.”
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