Easy As

EditorTVCs, News Make a Comment

AUCKLAND, Today: Mitre 10 PR manager Lisa Wilson (a former freelance comms consultant) writes: “We’ve just launched the Mitre 10 Weekend Makeover series.

“It’s a bit of a departure from our usual Easy As content (step-by-step DIY guides for big and small projects) in that the focus is on providing inspiration and showing what can be achieved in a short time on a small budget.”

The content was produced by Augusto, with media planning by FCB.

“One Space. Two Days. $2000.”

Lisa Wilson: “Time and budget constraints don’t have to mean dreary tired homes. The new Weekend Makeover video series from Mitre 10 shows how to transform individual rooms into stylish spaces in just one weekend for less than $2000.

“With renters and new homeowners in mind, building consultant Stan Scott and interior designer Amanda Thomas demonstrate how stylish new fittings, a bit of paint and a few design quirks can change everything.

“The goal – get it done in just one weekend, for less than $2K.

“The five-episode series includes accompanying how-to guides and shopping lists, making it ‘easy as’ to get the job done right.”

Share this Post