AUCKLAND, Today: MintHC is growing fast, bringing in fresh talent across digital, strategy, content, web development, and client services. These new hires highlight the agency’s strong momentum and ongoing focus on delivering smart, digital-led marketing solutions for its expanding client base.
Niamh Buchanan steps into the new role of Strategy and Insights Lead. With experience at Meridian Energy and as the founder of a wellness booking platform, Niamh adds a customer-first perspective to brand and business strategy.
In the creative team, Karl Fountaine joins as Associate Creative Director, following Craig Stapley’s promotion to Creative Director. With over 30 years’ experience, including leading his own agency, Karl has worked extensively with major tourism brands.
Fountaine says it’s an exciting time to dive into new work with such a talented team. “There’s a real sense of momentum and creative energy here. The induction and onboarding process at MintHC has been exceptional too; energising, welcoming, and a true reflection of the culture.”
“These new appointments reflect that ambition by bringing together sharp strategic minds, technical specialists, and bold creative leaders.” – Alice Moore
To meet growing digital demand, Rodrigo Balcazar joins as Senior Digital Marketing Specialist, after heading advertising at Digital Simple. “MintHC has some serious digital horsepower,” says Balcazar. “They are a sharp, collaborative team that knows how to drive real impact. It’s great to be part of a business that blends creative thinking with technical expertise at this level.”
Siobhan Beat, also from Digital Simple, joins as Content Marketing Executive. The development team is growing too, with Niklas Mack (formerly of Unyfy) and Jonathan Copsom (ex-TimeZoneOne). Christine Gibbs strengthens client services as the new Client Director.
MintHC co-founder and Director of Communications, Alice Moore, says the appointments mark an exciting chapter for the agency. “The future at MintHC lies in the merging of world-class digital capability with powerhouse creative thinking.
“These new appointments reflect that ambition by bringing together sharp strategic minds, technical specialists, and bold creative leaders. We’re thrilled to welcome them on this journey.”
With offices in Auckland and Christchurch, MintHC is building its nationwide footprint, partnering with ambitious brands across Aotearoa to deliver standout strategy, creative, and digital solutions.
Visit MintHC.co.nz to find out more about their services and team.
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