Goodair Nosebuds breathe in Gold at Best Awards

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AUCKLAND, Today: Goodair Nosebuds has struck Gold at the 2025 Best Awards, after a sell-out September launch that cemented the Kiwi health-tech brand as one to watch.

Goodair Nosebuds is a clinically-proven wearable designed to ease nasal congestion, sinus pressure, and allergies—no sprays, no steroids, just science-backed simplicity.

“A highly refined product that introduces a new, non-medication approach to managing nasal congestion,” said the Best Awards judges. “An elegant physical solution to a universal health challenge.”

Made in New Zealand, Nosebuds work by sending gentle vibrations through the nasal passages to clear airways naturally and boost nitric oxide for easier breathing.


“We set out to create something bold, effective and genuinely useful. This is just the beginning.” – Kerri McMaster, CEO of Goodair Nosebuds


Backed by PR Partners and Programmatica, the launch campaign quickly positioned Nosebuds as a sleek, design-led alternative to traditional congestion treatments, sparking huge demand.

Developed by Deweydecimal and My Better Breathing, the team transformed complex engineering into a compact, intuitive device that looks as good as it feels to use.

“Winning Gold at Best is an incredible validation,” said Kerri McMaster, CEO of Goodair Nosebuds. “We set out to create something bold, effective and genuinely useful. This is just the beginning.”

With a second production run already underway and global interest rising, Nosebuds are set to make waves in the growing world of non-pharma wellness tech.


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