AUCKLAND, Today: NZME’s Imprint comp is back for round three, celebrating just how effective print still is when done right — smart placement, strong ideas, and killer creative.
This year’s challenge? Show how you’ve used print in clever, strategic ways. It’s not just about the ad itself — it’s where you put it, how it connects, and how it works in the bigger picture.
The prize is seriously next level: two return flights to New York, five nights’ accommodation, tickets to a Broadway show or sports game, and a behind-the-scenes tour of The New York Times.
After two big years with strong agency engagement, Imprint is now open to all NZME advertisers. It’s not just a local hit either — the campaign came third globally at the 2025 INMA Awards in the ‘Best idea to grow advertising sales’ category.
“We’re thrilled to bring Imprint back for its third year, as the momentum and strength we’re seeing across NZME’s print portfolio continues to grow.” – Greg McCrea
Greg McCrea, NZME Chief Commercial Officer – Agency says, “We’re thrilled to bring Imprint back for its third year, as the momentum and strength we’re seeing across NZME’s print portfolio continues to grow.
“Imprint provides a fantastic platform to celebrate the outstanding effectiveness being delivered in print by our clients and agency partners. As print continues to demonstrate its power to connect, captivate and drive results for brands, we’re excited to once again shine a spotlight on the exceptional work being produced across the industry.”
NZME’s CMO Katie Mills says their print platforms give advertisers a powerful space to get creative and connect with audiences.
“With great engagement across our print platforms, advertisers stand to gain huge benefits – it’s fantastic to see Imprint celebrating print’s creative potential and the commercial power of a great idea. We’re looking forward to receiving outstanding entries from talented marketers and creatives across the country,” she says.
- Entries are now open and close on 20 February 2026. Head to imprint.nz for all the info
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