AUCKLAND, Today: Niche online stock footage library nzstockfootage.co.nz has been totally redesigned to make searching for stock videos faster and more intuitive.
MD Graham Elliott says the site retains its core point of difference, specialising in video footage from New Zealand, Australia, Asia and the South Pacific.
“However,” he says, “it comes with a new look and exciting, innovative features such as giving customers the ability to select and purchase still images generated automatically from selected videos.
“With each second of video representing 25 frames or still images this offers clients another option for marketing and communication.
‘We are increasingly seeing interest in footage that truly represents NZ and Australia, rather than generic content so often found on other sites. Even the natural light here has its own unique look and feel.”
“With a successful business record spanning more than 10 years, the site has sold video content to a large range of companies and organisations, as well as many advertising agencies and independent film/video producers.
“A growing proportion of content is exclusive to nzstockfootage.co.nz and a number of new curated collections (such as summer, Australian outback, cities of New Zealand) are now available. Larger preview videos will also help customers in their choice of footage.
‘Despite having some heavy duty international competitors with deep pockets, we made the call to invest further and focus on providing a better service and larger offering of footage specifically designed for the local market.
‘We are increasingly seeing interest in footage that truly represents New Zealand and Australia, rather than generic content so often found on other sites. Even the natural light here has its own unique look and feel.’
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