AUCKLAND, Today: Saatchi & Saatchi Australia and New Zealand have appointed Leif Stromnes as Chief Strategy Officer, a key role shaping the agency’s long-term strategic direction.
In New Zealand, Stromnes will work closely with Executive Strategy Director Tim Cullinane and the strategy team to unite creativity and strategic thinking.
Mark Cochrane, CEO of Saatchi & Saatchi New Zealand said, “Leif’s strategic expertise and leadership, alongside his collaboration with Tim and the wider NZ strategy community, brings further momentum and aperture for our clients and creators.
“As we continue to evolve our ‘Nothing Is Impossible’ company focus, his perspective will help unlock new possibilities and exponential thinking in a world yet seen. He’s also a good guy, so we are all looking forward to Leif joining in the new year.”
“Leif’s strategic expertise and leadership, alongside his collaboration with Tim and the wider NZ strategy community, brings further momentum and aperture for our clients and creators.” – Mark Cochrane, CEO of Saatchi & Saatchi NZ
Stromnes is an award-winning strategy leader with more than 30 years’ experience across South Africa, Australia, Asia and the US, shaping strategies for major global brands.
His background includes work with Unilever, McDonald’s, Arnott’s, Westpac, Virgin Airlines, Volkswagen, Mars and Tourism Australia.
On his appointment, Stromnes said, “I’m thrilled to be joining such a storied and acclaimed creative agency in our region. I have long been an admirer of the consistently high bar that Saatchi & Saatchi has set, and with the power of Publicis Groupe behind us, I’m excited to see how we can truly unlock the ‘Nothing is Impossible’ mantra for our clients and business.”
Stromnes begins his new role in January.
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