AUCKLAND, Today: dentsu ANZ has named Danica Bellchambers as its new Chief Data & Technology Officer, starting 11 May, as it sharpens its focus on using data, technology and AI to drive stronger client results.
The newly created role brings those three areas together as a central capability across the business, closely linked with dentsu’s Media, Creative and Experience teams.
Bellchambers will focus on bringing dentsu ANZ’s existing data and technology talent closer together, with a more connected strategy spanning data, technology and AI.
She will also join the dentsu ANZ Executive Leadership Team, underlining how important data, technology and AI are to the company’s future direction.
Rob Harvey, CEO dentsu ANZ said, “Danica is exactly the leader we need at this moment. We’re already doing great work across data, technology and AI, and her appointment is about accelerating that momentum and connecting our capability more deeply across the organisation.
She brings deep expertise that will help us scale what we’re doing well and deliver even greater value for our clients. Our focus is firmly on client impact, and Danica’s leadership will play a key role in helping us deliver more modern, integrated and effective outcomes. I’m excited to welcome her to the team as we continue to move forward with confidence.”
“There is a clear, bold ambition at dentsu to unify people, data, and technology to supercharge creativity.” – Danica Bellchambers
Bellchambers joins dentsu from Nine, where she was Head of Product, AI, leading AI product strategy and overseeing AI-driven solutions across content, audience and commercial use cases.
Before that, she held senior leadership roles at Clemenger BBDO, where she led data science and analytics capability for clients, embedding advanced analytics and AI into marketing and creative solutions at scale.
She has also picked up industry recognition, including B&T’s 2025 Top 10 Best of the Best Chief Product & Technology Officers, and the 2024 B&T Women in Media Award in the Tech category.
Bellchambers holds a Master of Applied Analytics, backed by advanced qualifications in artificial intelligence.
In the role, she will tap into dentsu’s global AI products, platforms and partnerships, while also shaping solutions for teams and clients across ANZ with local relevance.
Commenting on her appointment, Danica Bellchambers said, “There is a clear, bold ambition at dentsu to unify people, data, and technology to supercharge creativity.
“I’m excited to work with the talented teams already in the business to build on their strong foundations and architect a high-performance data and AI strategy, leveraging the strength of our global capabilities to deliver high-impact, local results that drive our clients’ businesses forward.”
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