National Geographic adventurer Brian Skerry has spent over 10,000 hours under water, using his camera to tell the story of some of the ocean’s most elusive inhabitants. The US-based extreme photographer is coming to New Zealand in October as part of the National Geographic Live series, to share his adventures and offer a unique portrait of creatures from the deep.
Cleanout at the top
Three brand-new ads have surged straight to the top this month – on debut! Lotto’s dramatic new spot Imagine has really moved the audiences, who have sent it directly to No 1.
Meet the business team behind the playing team
The ASB, with a little help from their friends at Saatchi & Saatchi, has set out to give New Zealand businesses a chance to learn from the team behind the All Blacks.
Marital bliss rules at Magazine Awards
A total of 44 winners (from 119 finalists) were named across sales, editorial, photography, design, branding and innovation categories at last night’s Magazine Media Awards at Shed 10 on Queens Wharf. New Zealand Weddings, Metro, Dish, NZ Marketing and Women’s Day came out on top in their respective Best Magazine categories, while NZ Life & Leisure took out the overall Magazine of the Year award.
Six agency bands enlist for Botab
Six agency bands have signed up for the Flying Fish/CAANZ 2015 Battle of the Ad Bands, now just a fortnight away. Barnes Catmur & Friends’ Friends Electric are back again, so is OMD’s The Chased. New entrants are Colenso BBDO’s Pegasus and the Job Numbers, Clemenger BBDO/Proximity’s Fatal Death, Fish’s Goth Darnitt & The Self Flagilation Foundation, and last year’s winner Whybin\TBWA’s The Dooyahs.
Arrivals & Departures: CAANZ salutes AUT ad lecturer
AUT University senior advertising lecturer Martin Waiguny has resigned to return to Austria for personal reasons.
Plunket wants YOU!
Plunket is on the look-out for a new partnership with a creative agency to help re-engage New Zealanders in its cause.
Thermo label a cool tool
Parnell based strategic marketing communications agency The Business worked with Constellation Brands to develop the VNO brand from scratch back in 2012. Created specifically to target Millennials, it has enjoyed strong commercial success. Now they’ve launched a thermo label that literally tells you when VNO has hit the correct temperature for drinking.
Wanted: NZ entries for APAC awards
Campaign Asia-Pacific has launched its 2015 Agency|Marketer Partnership Award which aims to recognise the region’s most effective client-agency relationships. The magazine has specifically asked M+AD to invite entries from NZ.
BK collaborates with four brands to create Peace Day Burger
Since their original McWhopper proposal, Y&R NZ client Burger King has received offers from other burger brands to collaborate. The original targets of the Y&R McWhopper proposal, McDonald’s, predictably muddied the waters, but the agency has pressed on anyway – and their offer has been picked up by Denny’s, Wayback Burgers, Krystal, and Giraffas.
