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Leading the way: Melanie Spencer named only Kiwi among regional winners
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Seven shots at glory: Special dominates B&T shortlist
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MPA takes the spreadsheet pain out of magazine planning
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AUCKLAND, Today: Six new faces are joining Chemistry as the Auckland independent builds up its client service team, responding to growing demand for more connected brand, digital and social expertise. Read More
AUCKLAND, Today: Nine years after joining VML, Dr Adam Kennedy is stepping into the top job, becoming CEO of Australia and New Zealand from January 2027. Kennedy takes over from Paul Bradbury,... Read More
NZ agencies have enjoyed a high conversion rate at the shortlist stage of the Asian Marketing Effectiveness & Strategy Awards in Singapore, picking up 27 finalist spots (Australia has 39). DDB leads... Read More
AA Smartfuel’s petrol is cheap – and sometimes free. That’s the key message from AA Smartfuel’s new nationwide campaign, delivered through likeable taxi driver Edward, in a documentary-style approach that provides narrative... Read More
Clemenger BBDO’s never-ending run of outstanding NZTA road safety ads continues unabated with Limits, a cautionary tale that mines similar drink-driving territory to Mistakes. Read More
Thousands of Kiwi businesses are not ready to meet Google’s upcoming Mobilegeddon deadline according to a local marketing expert. Read More
Kiwi expat steps up in Germany: Andy Wyeth, who began his career as a junior art director with TBWA/Whybin Auckland in 2007, has been appointed CD at BBDO Düsseldorf. Read More
iSite Media is about to present marketers the opportunity to brand the Auckland skyline, with plans to establish “New Zealand’s largest digital billboard” – which they’ve dubbed The Victoria – in the... Read More
Clemenger BBDO and Robber’s Dog have shot a TV campaign to introduce the new Mitsubishi Triton. As one might surmise from the campaign title, You Can Bet On it, this ad’s focus... Read More
Bauer Media Group and mobile marketing company Mobile Embrace have been appointed to the board of the Interactive Advertising Bureau. Read More
