AUCKLAND, Today: AI is everywhere now, including the classroom, but students and teachers are still finding their footing.
HYPER acquires The Generalist Promo to expand activation offering
AUCKLAND, Today: HYPER has made its first strategic acquisition since becoming independent in 2024, snapping up experiential and field marketing business The Generalist Promo.
Sky locks in exclusive Paramount deal for premium US drama (Updated)
AUCKLAND, Today: Sky and Paramount Global Content Distribution have locked in an exclusive partnership, bringing a strong mix of US premium drama, procedurals, kids and comedy to Sky and NEON audiences across New Zealand.
WPP reshapes production for the AI era
AUCKLAND, Today: WPP has launched WPP Production, uniting Hogarth with production teams across the network to create a single global platform focused on scale, craft, innovation and growth in the AI era.
Youthline and Droga5 ANZ launch Help Us Answer campaign
AUCKLAND, Today: A new nationwide donation campaign sees Youthline team up with Droga5 ANZ, part of Accenture Song, to back young people in crisis across Aotearoa.
NZME and Sky team up to bring Ryan Bridge TODAY to ThreeNow
AUCKLAND, Today: A new NZME and Sky partnership will see Ryan Bridge’s weekday online news show land on ThreeNow from 26 January, before airing on Three later this year. The show also rebrands from Herald NOW to Ryan Bridge TODAY.
In-house media confidence hits new high
AUCKLAND, Today: The 2025 results track the rapid rise of in-house media agencies, with 61% planning to grow team size or scope in the next 12 months, signalling a clear shift from pilot programs to established models.
Brodie Kane brings Kiwi Yarns to rova
AUCKLAND, Today: A familiar Kiwi voice is landing on rova, with MediaWorks welcoming broadcaster and journalist Brodie Kane and her hit podcast Kiwi Yarns to the platform.
QMS NZ / MediaWorks launch landmark billboard outside Wellington Airport
AUCKLAND, Today: A major new out of home landmark has landed in Wellington, with QMS NZ / MediaWorks and Wellington Airport unveiling the first external digital large format billboard outside the airport exit.
Polaris locks in ATime&Place for ANZ creative
AUCKLAND, Today: Polaris has appointed independent creative agency ATime&Place as its lead creative partner across Australia and New Zealand, following a competitive multi-agency pitch.
