AUCKLAND, Today: The Comms Council has overnight released the 100 agency finalists who will contest the NZ Effie Awards next month. Leading the way are: Little Giant, Republik, Y&R, Colenso BBDO, Clemenger BBDO, BC&F Dentsu, FCB, Ogilvy, GSL Promotus, DDB, True, Saatchi & Saatchi, TBWA, PHD, and Special Group.