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MPA takes the spreadsheet pain out of magazine planning
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Magazines lead the way in inaugural 2026 Quality of Attention Index
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Sports Entertainment Group’s NZ$130 million MediaWorks deal creates trans-Tasman media heavyweight
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AUCKLAND, Today: Coca-Cola has made its call after a global media review, keeping WPP Open X across most markets while handing North America to Omnicom. For WPP, that includes retaining the business... Read More
AUCKLAND, Today: Vogel’s might be one of New Zealand’s best-known loaves, but McCann New Zealand is taking a fairly bold position on the pantry staple. It’s not bread. It’s toast. Technically, yes,... Read More
AUCKLAND, Today: Leading pet care company Nestlé Purina – in partnership with oOh!media and the SPCA – is launching a new brand campaign across oOh!media sites to showcase the types of pets... Read More
AUCKLAND, Today: Leading global ad platform Outbrain has teamed up with NZ adtech solutions provider Cortechs to give local brands and agencies direct access to the power of native advertising. Read More
GREY LYNN, Today: Clemenger’s shopper activation agency Raydar has launched a brand awareness campaign for Simply Squeezed, using a range of short-form content pieces. Read More
LONDON, Wednesday: Four New Zealand campaigns feature in the latest Warc Effective 100, released last night –Colenso BBDO came in at #5 and #43, Special Group #43, and DDB #64. Read More
AUCKLAND, Today: Rob Bree – widely known as The Marketing Guy – has left the freewheeling lifestyle that came with 15 years of marketing and strategy consulting to join business performance improvement... Read More
AUCKLAND, Today: TBWA NZ is helping 2degrees celebrate its 10th birthday by taking its business back to its roots with a new brand platform Fighting For Fair, which launches this week. Read More
AUCKLAND, Today: A strong picture can say more about the power of your medium than a thousand words – as you can clearly see from this outstanding image, snapped by Phantom’s Roosje... Read More
AUCKLAND, Today: JCDecaux has launched five new digital portrait sites in high-traffic locations in the heart of Auckland, delivering advertisers an average of 1.2 million connections each week across the network. Read More
AUCKLAND, Today: Colenso BBDO has launched a new film for client Spark – Wedding Speech, continuing Spark’s Little Can Be Huge series. Read More
AUCKLAND, Tuesday: Avis New Zealand has launched its Art of Discovery brand campaign, aiming to inspire road trip journeys through the creative work of a selection of New Zealand and Australian artists. Read More
