After their successful campaign last year, ASB and DAN’s WiTH Collective, Linked by Isobar are back to “spread the joy” of redeeming ASB True Rewards with Curious director Rachel House reprising her acting and directing role of the True Rewarden.
Airline switches everything to Publicis & VCCP
Cathay Pacific has named Publicis Groupe and Chime Communications’ VCCP to handle the global creative, media and social duties of its US$100 million account, ending a 25-year relationship with McCann Worldgroup.
ASA launches awareness campaign
The Advertising Standards Authority today launches an advertising campaign across NZ media platforms next week. It’s all about ‘Trust’, says ASA ceo Hilary Souter.
99 won the Battle of the Renegades
Nine agency bands took to the Galatos stage last night in a brilliant display of musical prowess, shady dance moves, and inflated egos. For the first time in 10 years, 99 have taken out the championship title with their band, The Signoffs.
The Pond’s batting average
“The Pond continues to do recruitment better – and has the latest stats to prove it,” reckons talent director Leighton Howl in an EDM he sent recently to clients.
Acquire Online scoops double at IABNZ Digital Awards
AUCKLAND, Today: Grey Lynn-based agency Acquire Online has won two awards at the annual IABNZ Awards – Digital Agency of the Year and Trading Desk of the Year.
ASA NZ borrows campaign from ASA UK
The Advertising Standards Authority is launching an advertising campaign across media to promote a key message: “If an ad is wrong, the ASA is here to help put it right”.
ICD taps Boyd PR
Australian-based ICD Property has appointed Boyd PR Auckland to manage its communication requirements in New Zealand.
Copper, Mango, Frizzell, Rooney launch Galaxy Note9
The power of the new Samsung Galaxy Note9 was put to the test last week with an epic nine-story art battle, created and executed by Copper Brand Experiences with public relations from Mango Communications.
DDB upgrades Loyalty NZ campaign
DDB has launched campaign for Loyalty NZ’s instant rewards promotion under the Fly Buys brand. This new promotion gives members access to a range of instant rewards by “flashing” their Fly Buys card or Fly Buys mobile app, without using valuable Fly Buys points.
