Global engagement marketing software provider Marketo has unveiled a suite of new and enhanced solutions to allow NZ marketers to engage more effectively with their customers.
Assignment challenges Dulux report
Reports that Dulux has appointed Assignment Group “to work on its creative account in the local market” should be taken with a grain of salt.
BC&FD adds lustre to Golden Crunch
Simplot have teamed up with the BC&F Dentsu crew to put a fresh spin on their deliciously moreish, Birds Eye Golden Crunch chips.
Ogilvy media snares 100% of Countdown
Ogilvy Media NZ has expanded its contract with Countdown to include all media strategy and buying activity, making Ogilvy the supermarket chain’s sole media partner.
DAN digital shop wins NZ franchise pitch

Auckland-based creative digital agency Little Giant Linked by Isobar has been awarded business from two of New Zealand’s most successful franchise operations – Green Acres and Hire-a-Hubby.
Reaching the right reporters

Four times each year, a questionnaire from Netmedia lands in the M+AD Inbox, seeking an update on our people, our addresses and workflow details. Two minutes later, we return the completed form to Netmedia, and a few minutes after that our contact details are available to the business world.
Get your gladrags on – tonight is Effies night

The 2017 Effie Awards and gala dinner, held by the Comms Council in association with TVNZ, are on tonight at The Langham.
12 new Phantom sites for Auckland
The approach of summer has been good for Phantom Billstickers, which reports it’s been 100% booked – leading to the quick-smart installation of new frames.
Aussie-Swedish j/v tastes regional success

Sydney-based Asia-Pacific mobile engagement company Big Mobile is reporting “spectacular results” since it formed a joint venture with Swedish mobile advertising company Widespace to roll out the European outfit’s DSP (digital signals processor) across Australia & NZ.
Arrivals & Departures: APN Outdoor taps $1 million man
APN Outdoor has appointed Sydney-based James Warburton as Australia & New Zealand chief executive officer, effective Monday 22 January 2018. His appointment follows the departure of veteran Richard Herring, who is retiring after 22 years in the job.