International express services provider DHL is celebrating its 15-year partnership with Surf Life Saving NZ with a $10,000 virtual treasure hunt for New Zealanders all over the country, organised by Auckland digital agency Darkhorse.
Dairy products fuel China’s online spend (updated)
Chinese online shoppers spent US$1.21 trillion (NZ$1.6 trillion) on foreign brands in 2017, according to Alibaba’s 2017 annual report, posted on its business-to-consumer site Tmall.
2018 Inspiring Individual entry call
The Comms Council has issued its annual call for entries for the Sandy Smith Inspiring Individual peer-based award. Entries close on Thursday 29 March 4.
Ad legend launches entrepreneurship education programme
Aspiring and seasoned entrepreneurs alike can see their business ideas reach new heights thanks to two high-profile business leaders who have developed an entrepreneurial education programme that aims to put New Zealand at the top of the world map when it comes to innovation.
Arrivals & Departures: FCB Media MD exits
FCB Media managing director Rufus Chuter has resigned, and will leave in May – but he’s given few clues as to the reasons for his decision, or where he might be headed now.
For the first time in four years – no Sandpit!
“February demonstrates an interesting appeal in advertising for this month’s Top 10 with only one new TVC resonating among our audience,” writes Colmar Brunton client executive Andy Strain, in his latest NZ Top 10 ads report.
IABNZ addresses ad fraud scourge with roll out of ads.txt
Auckland, March 6: IAB New Zealand announced today (via a trade-media press release) that it is working with major New Zealand publishers, agencies and tech vendors to implement ads.txt, a global IAB initiative designed to eliminate counterfeit inventory in the programmatic advertising ecosystem.
Arrivals & Departures: Kate Roydhouse returns to Godzone
Kiwi producer Kate Roydhouse (an Elam grad who early in her career worked as an account manager at .99 Auckland) has returned from London and stepped into the role of managing director and executive producer at Curious Film Auckland.
Arrivals & Departures: Val Morgan promotes Dan Hill
Hoyts Group Australia ceo Damian Keogh has announced the promotion of Sydney-based Dan Hill to the role of ceo of the Val Morgan Group in Australia & NZ.
Auckland PR shop spreads the Cadbury word (updated)
Shortland Street-based PR firm Acumen Republic is helping spread the word on latest Cadbury Dairy Milk brand ad, which was shot in London by UK agency VCCP.
