Phantom expands its horizons

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Grey Lynn-based Phantom Billstickers have tipped the poster frame on its side to create framed landscape-format street posters.

“Just because street posters have always been upright doesn’t mean they have to be. Some products just look better when they’re viewed as a long, landscape image,” says Phantom’s Stuart Palmer.

“Cars, for instance.”

They stand out from the crowd, and give you more flexibility to showcase your product, Palmer says.

“While buses, billboards and magazine ads may force you down either the portrait or landscape route, with Phantom Billstickers you can call the shots.”


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