AUCKLAND, Today: QMS NZ and MediaWorks have officially gone live with Auckland Transport’s street furniture concession — a major milestone that reshapes Aotearoa’s out-of-home media landscape.
The successful handover cements QMS as the largest OOH operator in the country, securing exclusive rights to nearly 2,000 advertising panels across Tāmaki Makaurau.
These panels join QMS’s existing portfolio of transit, transport hubs, and large-format billboards, creating one seamless national network.
QMS NZ Director Adam Trevena said, “We are thrilled to be officially live with the Auckland Transport street furniture network. The transition process has been exceptionally smooth, and I would like to thank all the teams involved for their outstanding work in ensuring a successful transition.
“This moment is not just about taking over assets; it’s the beginning a new era of innovation, growth and public utility for OOH in Tāmaki Makaurau.
“We are thrilled to be officially live with the Auckland Transport street furniture network.” – Adam Trevena, QMS NZ Director
“The immediate activation of the street furniture network is the first step in a transformative program that will elevate the network’s capabilities, including investment into new digital technology across key locations, delivered with the operational expertise of QMS Australia.
“We are confident the investment in this network will deliver greater value for Auckland Transport, our advertising partners and the people of Tāmaki Makaurau,” Trevena added.
Auckland Transport’s Head of Out of Home Media and Partnerships, Simon Soulsby said, “This is an exciting milestone for our new out of home media partnership with QMS as the team begins managing our street furniture advertising network, after a smooth transition from our previous operator.
“We look forward to the opportunities this brings advertisers and the revenue returns that Aucklanders will benefit from.”
QMS Chief Sales Officer Tim Murphy said, “The Auckland Transport street furniture concession is a true game-changer that re-shapes the way OOH will be planned and bought in New Zealand.
“Our clients can now look forward to new and innovative campaign solutions, that are easy to plan and buy across New Zealand’s #1 OOH network.”
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