QMS NZ has officially ‘switched on’ Wellington, with the unveiling of a new digital billboard in the heart of the CBD. Situated on the corner of Lambton Quay and Willis Street, the billboard is in the heart of Wellington’s key retail and business precinct.
QMS NZ CEO Wayne Chapman says the company’s rapidly expanding digital portfolio now provides advertisers with a digital billboard platform that delivers reach across the three main Mets.
“The billboard is prominently positioned to capture large volumes of vehicular and pedestrian traffic and this premium site offers uninterrupted viewing through the busy one-way intersection,” he says.
“The launch of ‘Lambton Quay’ represents a significant milestone for the company. We are proud to be able to deliver our clients a growing premium digital portfolio across Auckland, Wellington and Christchurch that has seen us develop 12 digital billboards in a little over 12 months.
“We are committed to providing our clients with the highest quality digital billboards and look forward to ‘switching on’ a number of exciting locations in the future.”
Inaugural advertisers on “Lambton Quay’ include 2 Degrees, SKY, Countdown, HP, Yoobee and MediaWorks.
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