“I was done for good. I sat in a cold office above a café for a couple of years and gave the novel thing a go, which was incredibly difficult. Every time I got half way through a draft, I’d have an idea on how to make the whole thing better and start again. So I’ve now got a collection of mildly interesting half written stories.”
Former Auckland ad legend Rich Maddocks talks candidly to Campaign Brief about the dark period between his departure from the ECD roles at Colenso BBDO Auckland and Clemenger BBDO Sydney, and the establishment of his new Auckland agency Problem Child.
The Aussie site moved quickly after M+AD first broke the Problem Child story yesterday (mad-daily.com/rich-maddocks-new-shop-shoots-radiolive-campaign) to secure this revealing interview.
Read it here
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