New Zealand has won two more Gold Lions (plus a Silver) in Cannes – in Direct and Mobile. And just like the first two Golds, they’ve gone to Colenso BBDO.
The Auckland agency’s Pedigree Child Replacement Programme has become one of the star campaigns in France – its latest Direct and Mobile Golds follow an earlier Gold in Print & Publishing (where it also won Silver), giving the Pedigree campaign three Golds in total so far.
The Pedigree campaign aims to connect adoption dogs with parents who find themselves alone after their kids move out. It’s also won a Silver Lion in the Promo + Activations category.
Earlier this week, Colenso scored its first Gold Lion in the Health & Wellness competition for Fonterra Milk Slams.
- View the tvc below
CHILD REPLACEMENT CREDITS
Agency: Colenso BBDO
Creative Chairman: Nick Worthington
ECD: Steve Cochran
Senior Art Director: Andre Sallowicz
Senior Copywriter: Simon Vicars
Group Business Director: Ahmad Salim
Business Director: Abbi Barker
AM: Alice Sopwith
Executive Producer: Jen Storey
Senior Print Producer: Serena
Digital Producer: Will Thoratt
Client: Mars NZ
Marketing director: Oliver Downs
Marketing manager: Cormac van den Hoofdakker – MARS NZ
Brand manager: Maria Granados
Prod/Film Company: Exit Films
Director: Adam Gunser
Sound Design: Franklin Road
Media Agency: Starcom
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