$28m reduction (updated)

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AUCKLAND, Today: TVNZ is to shave 10% off its rate card for the July-September quarter to support agencies grappling with the fallout from Covid-19.

“This equates to a $28 million decrease in advertising costs for NZ businesses,” says an unsigned release issued to media and agencies this morning.

“Secondly, we’ll help with the production of video commercials, at cost, if you need to tailor your advertising message.

“We can also help with tvc production costs.”

“We understand that not all production players are back operating yet, and our Blacksand creative team are ready and able to help out as required during this time.

“We hope these initiatives will help you make a fast start to regenerating your business momentum.”

Contact your TVNZ account manager
Agencies with specific needs are invited to contact their TVNZ account manager directly.

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