Pixel Awards opens today – with $45k Lumo prize on offer

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AUCKLAND, Today: Outdoor exponent Lumo today launches its Pixel Awards, designed to inspire dynamic & interactive creativity for the digital out-of-home sector.

Lumo ceo Phil Clemas said: “The Pixels will help demonstrate the recent and rapid evolution of the outdoor advertising medium, driven primarily by significant investment in digital screen infrastructure and related technologies. 

The inaugural winning Pixel Award entry will receive a serious prize, consisting of a travel package for two to SXSW worth $15,000 and free media time on Lumo’s network worth $30,000.

“The inaugural winner will receive two tickets to SXSW worth $15,000 and $30,000 free media time on the Lumo network.”

The travel package will include  return flights and airport transfers for two to Austin, TX, USA, tickets for two to SXSW 2020, accommodation and $500 each spending money.

Entries will run through to the end of October.

There will be five judges – Clemas plus four creative luminaries (yet to be unveiled).

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