Adshel baits virtual tour with juicy TV promo

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Outdoor advertising company Adshel has today re-launched its popular ScreenGrab promotion to celebrate the recently announced expansion of its Adshel Live digital network with a further 70 screens, bringing its digital network to 220 sites across New Zealand.

The Adshel ScreenGrab competition gives marketers and agency professionals the opportunity to win one 55-inch LG TV every day for seven working days, starting from today, Thursday 8 June.

To enter, participants need to visit the Adshel Live virtual site tour (scroll to the end for the address) and check out the new sites Adshel is adding to its network each day.

Entrants go in the draw to win by finding the ‘Adshel man’ hidden within one of the new sites. A new batch of sites and a new opportunity to win will be added each day for seven working days. Every day, one lucky winner will be drawn at random and their TV delivered directly to them.

Adshel NZ sales & marketing director Ben Gibb, said: “Last year agencies and marketers loved our ScreenGrab promotion and we had a lot of fun with it, so we thought it was the perfect time to bring it back, as we celebrate the latest expansion of Adshel Live with the rollout of 70 new sites.

“For seven days, one winner will be drawn at random and their TVs delivered directly to all seven.”

“With unmatched scale in the roadside digital-out-of-home category in New Zealand, we enable clients to deliver dynamic, contextually relevant campaigns to all corners of the three main metropolitan markets of Auckland, Wellington and Christchurch, and now also in our fourth largest centre, Hamilton.

“ScreenGrab is designed to encourage our clients to visit our interactive Adshel Live virtual site tour to get a real sense of the scale of the Adshel Live network and take a deeper dive into our sites. Each has a detailed profile, including 360-degree photography, key points of interest nearby and a reach score.

“Clients are able to engage with Adshel Live in their own time, and through ScreenGrab they have the opportunity to win a TV while they’re doing it”, Gibb said.

  • To explore the Adshel Live national network, enter the ScreenGrab competition, and view the full terms and conditions, see the virtual site tour at:

About Adshel
As a leading out-of-home media company, Adshel allows advertisers to connect, engage and influence commuters where they work, live, shop and play across Australia and New Zealand. Adshel is wholly owned by HT&E and is now one of the most recognised names in street furniture and a key player in the out-of-home media market reaching 83% of New Zealanders. Looking ahead, Adshel will continue to lead the market in innovation and insights with an ongoing digital expansion across Australia and New Zealand coupled with data and geo-targeting solutions, offering advertisers new ways to reach, engage and impact their audience.

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